The output value of plant protection UAV industry reaches 100 billion

By the end of 2019, many UAV enterprises have launched new product release, plant protection social service model innovation and other related activities to meet the brighter future and broader market space in 2020.
As the second largest application market next to consumer UAVs, the industrial output value of plant protection UAVs is considered to be 100 billion. A number of industry insiders said in an interview with the reporter of China agricultural means that the industry has entered the initial stage of 2.0 from the initial stage of 1.0. In the rapid development of the industry in the past decade, plant protection UAV manufacturers, flight controllers, farmers and other users are facing different situations. What changes are taking place in this 100 billion level market? What forces are driving the industry's ecological upgrading? Around the relevant topics, the reporter interviewed the relevant insiders.
Plant protection UAV ushers in the era of standardization
Standards are the lifeblood of products. The research and development, production, application and management of plant protection UAV cannot do without the protection of standards. The reporter learned in the interview that, at present, the demand of UAV manufacturers, scientific research institutions, promotion units, farmers and government regulators for industry standards is more and more urgent. According to the public data, in order to regulate the safe use of plant protection UAVs, improve the agricultural productivity of plant protection UAVs, and promote the orderly development of plant protection UAV industry, on June 1, 2018, the first technical specification standard of plant protection UAVs in China, technical specification for quality evaluation of plant protection UAVs (Standard No.: NY / t3213-2018), was officially implemented. In addition, in September 2019, the China Association of agricultural mechanization issued 9 group standards for agricultural aviation, including the operation quality of plant protection drone and the terminology of plant protection drone.
"The implementation of the standard not only points out the direction for the enterprise, but also provides a key ruler for the user to 0 the products. In addition, the standard is also conducive to the supervision of the regulatory authorities on plant protection drones. " Xue Xinyu, director of the plant protection and environmental engineering center of Nanjing Agricultural Mechanization Research Institute of the Ministry of agriculture and rural areas, said, "China's plant protection UAV standards are formulated within the scope of laws and regulations issued by the competent national authorities, with safety as the primary goal, referring to existing domestic and foreign standards, and based on China's experience and demand in production, research and development, application and management at this stage. "
He xiongkui, director of the research center of pharmaceutical machinery and application technology of China Agricultural University, believes that after the rapid development, the technology of plant protection UAV has been improved, so it is necessary to formulate standards. Just like a toddler, he needs to grow up freely, but he also needs the help of his family. "Of course, no standard has the function of" taking care of the world ". In order to achieve healthy and orderly development of China's plant protection UAV, it is necessary to continue to conduct in-depth research on low altitude and low dose application technology of plant protection UAV, train professional high-level talents, optimize the application technology of plant protection UAV, and promote the efficient and safe use of pesticides." He xiongkui suggested.
Experts pointed out that the purpose of air defense is plant protection, which is fundamental to protect agriculture; when operating, the guarantee effect is the hard indicator; professional organization and operation is the way of development. "The application and popularization of plant protection UAV has changed the main body of crop pest control and spraying personnel and the organizational form of pest control, and realized the transformation of plant protection operation mode human back machine to human-machine separation. The transformation from large capacity pesticide application to low volume pesticide application has changed people's understanding of spray technology theory, improved pesticide utilization and precision, and enabled China's plant protection UAV development to lead the world. Yuan Huizhu, a researcher at the Institute of plant protection, Chinese Academy of Agricultural Sciences, said that the trial and demonstration showed that plant protection and fly prevention basically meet the needs of pest control. We must take the effect and efficiency as the guidance, establish the awareness of standard operation, and pay attention to the spray drift problem of plant protection drones. In addition, in terms of user orientation, the starting point should be whether it really meets the needs of users. The two basic requirements of farmers for the socialized service of plant protection are effect and benefit. While it is convenient, efficient and accurate, it also brings some disadvantages. Therefore, it is necessary to establish the standard of flight protection operation, standardize the operation, and use the advantages to suppress the disadvantages.
Profit difficulty becomes a common phenomenon in the market
In the interview, many industry insiders mentioned that in the past decade, although the market promotion and application speed of UAV Flight Control for plant protection has been increasing day by day, there are still various problems in the development process due to the service to agriculture, an industry with relatively low profit level, and the complexity of UAV flight control itself All parties attach importance to it. Generally speaking, it is mainly divided into the following five aspects: first, the lack of an operation mode that can integrate all aspects of resources and forces; second, the lack of supervision and management and system guidance in the consumer market; third, the lack of compliant flight control agents is the short board of development; Fourth, some technical problems related to the flight control of plant protection drones need to be studied and solved; fifth, simply taking the flight control of plant protection as a professional service The profitability of organizations and individuals is very weak, and even most of them are losing money.
"It's almost a common phenomenon that UAVs in plant protection are hard to make profits." A person in charge of the enterprise disclosed to the reporter that "the main reason is that the purchase group of plant protection drones can't achieve large-scale profits, and users mainly rely on government subsidies. once the participation enthusiasm of the bottom UAV purchasing group is frustrated, the UAV manufacturers talk about the construction of business model