In this Smart Media Ecology Co-Creation Program, CoverTech will join hands with China Aviation Newspaper to build a digital service system for aviation media integration. Relying on the platform of the Aviation Media Integration Innovation Laboratory that has already been operated in cooperation, the two sides will carry out in-depth exchanges and cooperation in the areas of content production and dissemination, media integration product development, professional personnel training, large-scale forums and activities, exhibition and display, and the construction of think tanks, etc., so as to create a digital service innovation system that focuses on the application scenarios of the central enterprises of state-owned capital. The two sides will use advanced technology to support the media's in-depth communication and dissemination. The two sides will use advanced technology to support the deep integration of media, help industries and regional innovation and development, and create a new mode of integration and mutual promotion between science and technology and culture, industry and region, media and industry.
In November 2022, Sichuan Daily Newspaper Group signed a strategic cooperation agreement with AVIC Culture Limited (China Aviation Industry Culture Center) to use emerging technologies and innovative cooperation to continuously promote the in-depth cooperation between AVIC Culture and Sichuan Daily in the construction of smart media, digital literature and communication, intelligent marketing, etc., to expand the new digital ecology, and to enhance both parties' influence, guiding power, communication power and Credibility. China Aviation Newspaper, a subsidiary of AVIC Culture, and Sichuan Cover Media Technology Co., Ltd, a subsidiary of Sichuan Daily, have joined hands with Chengfei of the aviation industry and other aviation industry enterprises in Sichuan to jointly build the Aviation Integrated Media Innovation Laboratory, which will serve as a platform to carry out in-depth cooperation in the areas of production and dissemination of aviation integrated media, product development of integrated media, research of integrated media topics, and R&D and application of intelligent media technology, as well as to innovate the application scenarios.
It is worth mentioning that the release of this co-creation program is an extension of the cooperation between the two sides, but also a new starting point for the construction of the smart media ecosystem. In the past one year since its establishment, the Aviation Integrated Media Innovation Laboratory has carried out a series of integrated and innovative cooperation in the areas of integrated media content dissemination, integrated media product development, integrated media research, and the research and development of intelligent media technology, and created a series of integrated reports on the 14th China International Aviation and Aerospace Expo in 2022, the 25th anniversary of the maiden flight of the J-10, and the 20th anniversary of the maiden flight of the Kingpin Dragon. A series of smart media content and technology products have been created, such as the integration report of the 14th China International Aviation and Aerospace Expo in 2022, the 25th anniversary of the first flight of J-10 and the 20th anniversary of the first flight of "LiaoLong", the integration report of the Tianjin International Helicopter Expo in 2023, and the upgrading of the smart media of Aviation Power APP platform, which will provide a strong support for pushing the integration development of aviation media to be always at the forefront of the country, and continue to sing the aviation "good voice".
As an important platform product of the cooperation between the two sides, Aviation Power APP has developed into a new flagship media of the aviation industry on the mobile side, which is an important carrier for the aviation industry to build advanced cultural power and promote the in-depth integration of the media, and is also a pioneering attempt of the military central enterprises to independently build the APP of "news+culture+service". (Wang Lan Wu Chen)
